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Choya Umeshu

Choya Umeshu is a well-established fruit liqueur in Japan, but it needed a rejuvenated brand identity and coherent product portfolio in order to appeal to Western markets. Cartils elevated the logo, modernised the label, and updated the fruit illustration to create more appetising flavour cues. Red pictograph tabs on the cap underline the Japanese provenance, while a logo embossing on the foot of the bottles emphasises Choya’s premium quality.

- Clear visual range navigation
- Unique bottle with premium detailing
- Refined illustration

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Interested in working with us? Get in touch here!

AMSTERDAM - Van Hengellaan 12, 1217 AS Hilversum, The Netherlands - +31 35 621 05 51
 

LONDON - Cartils International, The Stanley Building, 7 Pancras Square, London, NIC4AG, United Kingdom +44 20 3147 4700

General emails: info@cartils.com
Sales: sales@cartils.com
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