Pernod Ricard India Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.…
Buena Vista Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. New…
Acqua Panna Celebrating 450 years of Acqua Panna, the fine-dining still-water brand entrusted CARTILS with a global packaging redesign that strengthened the communication of its Italian heritage and underlined its premium, crafted quality. Using hand-drawn illustrations of the Tuscan landscape and the signature orange colour of the region’s soil, the new label balances visual impact…
Wyborowa Wodka Following the successful relaunch of Wyborowa International, Pernod Ricard wanted to honour and rejuvenate the brand in its domestic market. Cartils was asked to develop a new bottle (3D) and labels (2D) for Wyborowa Poland, in order to reflect the brand’s superior positioning as Poland’s Number 1 Vodka. The challenge? To reinterpret the…
Wyborowa Wodka With 600 years of heritage, Wyborowa is the first Polish Vodka to be exported. Pernod Ricard wanted to relaunch the brand globally on this premise- to bring back the pride of Poland. The challenge? To overcome the brand’s name which many English speaking markets are unable to pronounce. The solution? The ‘Wybo’ bar…
Modelo Mexico’s biggest brewery, Grupo Modelo, needed a visual identity that would establish a more immediate connection between the two brands in its portfolio – Modelo Especial and Modelo Negra. Cartils refined the existing Modelo Especial brand presentation to give it a more confident, premium look, creating a template that could be adjusted to reflect…
Balboa beer Panamanian beer brand Balboa had built up its market share among the younger demographic. There is a constant need to retain their engagement in such fast-evolving sector. Cartils redeveloped the brand icon, injected energy and dynamism into the packaging, ensuring it stood out on the shelf and engaged with its target market. Strengthened…
De Kuyper For 17 years, the world’s biggest cocktail brand had left the design of its 43 products largely untouched. It was time to refresh and reorganise the range, to modernise its look, and to enhance its authority on the shelf, without losing the connection with its two core audiences – the consumer and the…
Choya Umeshu Choya Umeshu is a well-established fruit liqueur in Japan, but it needed a rejuvenated brand identity and coherent product portfolio in order to appeal to Western markets. Cartils elevated the logo, modernised the label, and updated the fruit illustration to create more appetising flavour cues. Red pictograph tabs on the cap underline the…
Grolsch Premium Lager The client was keen to transform the Dutch lager brand into the most urban and creative player on the global premium market, while preserving and enhancing the Grolsch heritage. Cartils ensured its packaging would resonate internationally, successfully communicating the brand’s craftsmanship and ‘true character’ message whilst having a high shelf stand-out, no…
